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CounterGo vs ActionFlow · Issue 2026
CounterGo vs
ActionFlow.

Two well-known names in countertop software — but they're not the same kind of tool. CounterGo is a focused estimator (drawing and quoting), while the rest of the shop runs in separate products. ActionFlow is a fabrication-specific all-in-one that adds scheduling, slab inventory, payments, and QuickBooks. This is an honest look at how the two compare — then where the modern all-in-one, SlabOS, fits in.

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Chapter One
01
Different tools

An estimator vs
an all-in-one.

The honest framing first: these two products aim at different jobs. CounterGo, part of the Moraware family, is a countertop estimator — its strength is drawing a layout and turning it into a quote. To run the rest of the shop you add Moraware's other products: Systemize for jobs and scheduling, Inventory for slabs.

ActionFlow, from Fifth Gear Technologies in Nashville, is a fabrication-specific all-in-one. It covers drawing and quoting too — and then keeps going into scheduling, slab inventory, payments, and accounting in one cloud platform. Comparing them fairly means comparing scope, not just the quote.

A fair comparison — strengths on both sides, sources cited.

Fig. 01 — For reference: SlabOS draws in 2D and renders live 3D as you go.

Chapter Two · Head to head
02
Head to head

What each one
actually does.

Both descriptions below are drawn only from each vendor's own public information as of 2026. Where we couldn't verify a detail, we describe it at the category level rather than guess.

CounterGo

Moraware · the estimator

A focused countertop estimating tool: draw the layout and turn it into a quote fast. The rest of the shop runs in separate products.

2D drawing & quoting — its core job, done well.
Slabs nested by hand — manual layout on the slab.
The estimator only — jobs & slabs live in other products (Systemize + Inventory).
No public pricing — request a demo to see a price.

Per SlabOS's reading of publicly available information; verify at moraware.com.

ActionFlow

Fifth Gear · all-in-one

A mature, fabrication-specific platform that centralizes sales, estimating, scheduling, inventory, production, field comms, and payments in one cloud app.

Drawing & quoting — 2D plan view with sinks, cooktops & edging; generates 3D models with material visualization; instant profit-margin feedback.
Inventory & scheduling — slab inventory with barcoding and remnant tracking; scheduling for templating, fabrication and install with job-progress tracking.
Payments & QuickBooks — payment collection via ActionPay, plus QuickBooks for invoices and deposits.
Field mobile app — iOS / Android / Windows for field staff; published tiered pricing.

Public third-party review volume is thin — Capterra and Software Advice each show a single review (4.0/5) as of 2026. Verify at actionflow.net.

Chapter Three · Which fits you
03
Which fits you

Picking between
the two.

If you only need a fast, focused way to draw and quote — and you already run jobs and slabs elsewhere — CounterGo is built for exactly that. If you want one platform for the whole shop (scheduling, inventory, payments, accounting), ActionFlow is the broader fit of the two. Here's the side-by-side, using only what each vendor publishes.

CounterGo vs ActionFlow · side by side
Product shape
CounterGo · Estimator (one of three Moraware products)
ActionFlow · One all-in-one platform
SlabOS · One all-in-one platform
Drawing & 3D
CounterGo · 2D drawing
ActionFlow · 2D plan view; generates 3D models
SlabOS · Live 2D into real-time 3D as you draw
Slab nesting
CounterGo · By hand
ActionFlow · Inventory + remnant tracking; confirm nesting with vendor
SlabOS · Fully automatic best-fit (~30,000 ops/job)
Scheduling
CounterGo · Separate product (Systemize)
ActionFlow · Templating → fab → install, job-progress tracking
SlabOS · Crew scheduling + mobile app, built in
Slab inventory
CounterGo · Separate product (Inventory)
ActionFlow · Barcoding + remnant tracking
SlabOS · To the piece
Payments & QuickBooks
CounterGo · Estimator focus; handled elsewhere
ActionFlow · ActionPay + QuickBooks (invoices & deposits)
SlabOS · Built in + QuickBooks
Homeowner portal
CounterGo ·
ActionFlow · Field-staff app; shares drawings & payment links (no homeowner 3D portal found)
SlabOS · Branded portal — 3D view, crew tracking, e-sign
Built-in AI
CounterGo ·
ActionFlow · None found — check with vendor
SlabOS · Assistant on your own shop data
Public pricing
CounterGo · No public pricing (demo to see a price)
ActionFlow · Published tiers, implementation fees on higher tiers — verify rates
SlabOS · Custom — book a demo for your plan
Migration
CounterGo · Check with vendor
ActionFlow · Onboarding + data-migration support; onsite on higher tiers
SlabOS · Done for you, drawings included

SlabOS's reading of publicly available information as of 2026 — not a statement of fact about either product's current state, which may differ or have changed. A dash (—) marks emphasis, not a definitive claim about the other product. Where a feature is marked for ActionFlow it reflects what we could verify from ActionFlow's own site, Capterra and Software Advice; where we could not verify, we say "check with vendor." Verify CounterGo at moraware.com and ActionFlow at actionflow.net. CounterGo, Systemize, Inventory and Moraware are trademarks of their respective owner; ActionFlow and ActionPay are trademarks of Fifth Gear Technologies. No partnership or endorsement implied.

Chapter Four · The turn
04
The modern all-in-one

There's a third
option — SlabOS.

If CounterGo is "just the quote" and ActionFlow is "the whole shop," SlabOS is the all-in-one built around the modern fabrication workflow: one platform, one login. Live 2D drawing into real-time 3D, real per-slab pricing, and fully automatic best-fit slab nesting — then the same quote becomes the job, the schedule, the slab pull, and a branded customer portal, with built-in AI and a migration we run for you.

2D + live 3D Real per-slab pricing Auto-nest slabs Schedule crews Slab inventory to the piece Mobile crew app Customer portal Built-in AI QuickBooks
SlabOS running on laptop and mobile — quoting, live 3D, schedule, and the crew app, all in one platform

Fig. 04 — One login. Estimating desk, 3D studio, schedule, and the crew in the field.

The weapon

One click runs ~30,000 placements per job.

In CounterGo you nest by hand; ActionFlow documents slab inventory with barcoding and remnant tracking. SlabOS adds a different layer on top — best-fit nesting that runs automatically on every job, testing roughly 30,000 placement operations to find yield you'd never have the hours to chase by hand, so you keep more of every slab and quote it tighter.

Chapter Five · The proof
05
The proof

They won the
million-dollar job.

Canadian Countertops (David Scott, Vancouver) used SlabOS slab-nesting yield to underbid competitors on a $1M+ job — and kept their margin while doing it. That's the edge automatic nesting gives a quote.

SlabOS clearly understands how to strike the right balance between fabrication and software. My only gripe: I didn't discover it sooner.
BL
Brian L.
President · via G2
G2 ↗
UI, integrations, performance, pricing ROI, sales features, support, onboarding, AI, the quoting engine, KPIs. Nothing to dislike — it's everything we've ever wanted.
DS
David S.
Owner · via G2
G2 ↗
Your data moves

Switching won't cost you your history.

The reason shops stay stuck is data. So we move it — accounts, quotes, jobs, and the actual drawings. Canadian Countertops came across with 20,000+ jobs and 18,000+ quotes migrated in about 4 hours, nothing lost.

Done for you Drawings included Searchable day one
“All of it came over in an afternoon — 18,000+ quotes and our full job history migrated in about 4 hours. Nothing was lost. We were quoting in SlabOS the same day.”
DS
David Scott
Canadian Countertops · 20,000+ jobs moved to SlabOS
06
See all three

See the difference.

CounterGo and ActionFlow are both worth comparing honestly — pick the one that fits your shop. Then book a SlabOS demo: we'll draw one of your real jobs in 3D, auto-nest it onto a slab, quote it live, and show you exactly how your data comes across.

One platform · one login · see pricing

Epilogue · comparison questions
What's the core difference between CounterGo and ActionFlow?

Scope. CounterGo, part of the Moraware family, is a focused countertop estimator — drawing and quoting — while jobs and slabs run in Moraware's separate Systemize and Inventory products. ActionFlow, from Fifth Gear Technologies in Nashville, is a fabrication-specific all-in-one that adds scheduling, slab inventory with barcoding and remnant tracking, ActionPay payments, and QuickBooks in one cloud platform. Verify current capabilities at moraware.com and actionflow.net.

Which one should a countertop shop choose?

If you only need fast, focused drawing and quoting and already run jobs and slabs elsewhere, CounterGo is built for that. If you want one platform for the whole shop — scheduling, inventory, payments, accounting — ActionFlow is the broader fit of the two. If you want a single modern platform that also nests slabs automatically and gives homeowners a 3D portal, that's where SlabOS comes in.

Do CounterGo and ActionFlow do 3D?

CounterGo draws in 2D. ActionFlow's own site states it draws plan-view layouts and generates 3D models with realistic material visualization. SlabOS's distinct edge is a live 2D-into-real-time-3D drawing workflow — the 3D updates as you draw, a view the homeowner can actually picture.

How do they compare on slab nesting?

In CounterGo, slabs are nested by hand. ActionFlow documents slab inventory with barcoding and remnant tracking; confirm nesting specifics with the vendor. SlabOS runs fully automatic best-fit nesting — roughly 30,000 placement operations on every job — to find yield you'd never have the hours to chase manually.

How does pricing compare across the three?

CounterGo does not publish pricing — you request a demo to see a price. ActionFlow publishes tiered pricing with one-time implementation fees on its higher tiers; rates change, so verify the current figures directly. SlabOS pricing is custom to your shop — book a call and we'll set the right plan. See our pricing page.

Can SlabOS migrate my data when I switch?

Yes — accounts, contacts, quotes with drawings, jobs, activity, calendar, and slab inventory. Canadian Countertops moved 20,000+ jobs and 18,000+ quotes in about 4 hours with nothing lost, searchable from day one.

Keep comparing
SlabOS vs CounterGo SlabOS vs ActionFlow vs Moraware vs Systemize Modern vs legacy Best software Slab nesting Built-in AI Reviews Customer stories
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